Boots In The Park — Digital Campaign
I was brought on to promote the first-ever Boots in the Park festival by Activated Events in Santa Clarita. My role focused on building excitement through targeted social campaigns, localized content, and strategic partnerships to help drive ticket sales, boost awareness, and introduce the festival brand to a new market. Over 8,000 people were in attendance as a result of the campaign.
It all begins with an idea.
Maybe you want to turn a hobby into something more. Maybe you want to launch a business.
“Life is short, make it sweet” -Old Dominion
Worked alongside editors to develop the promo video for Boots In The Park featuring Old Dominion and their top song. We developed this to gain a greater sense of hype for online audiences unfamiliar with Boots In The Park.
